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Libero BabyBuzz
Establishing a relationship between Libero and expecting couples by strengthening the bond between parents-to-be.
CLIENT
Libero
BACKGROUND
The pregnancy is naturally more visible and concrete to the mother than to the partner. Libero wanted to strengthen the bond between expecting parents and make both of them a natural part of the baby’s life before birth.
WHAT WE DID
BabyBuzz is the world’s first wearable for expectant couples. When the baby kicks, the non-pregnant partner takes part in the experience in real-time.
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