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Libero BabyBuzz
Establishing a relationship between Libero and expecting couples by strengthening the bond between parents-to-be.
CLIENT
Libero
BACKGROUND
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The pregnancy is naturally more visible and concrete to the mother than to the partner. Libero wanted to strengthen the bond between expecting parents and make both of them a natural part of the baby’s life before birth.
WHAT WE DID
BabyBuzz is the world’s first wearable for expectant couples. When the baby kicks, the non-pregnant partner takes part in the experience in real-time.
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